Affiliate Marketing
Affiliate marketing creates virtual sales teams through the internet’s unique ability to engage global talent pools of people.In this rapidly emerging sales model, Promoters (or “Affiliates”) use their online sales skills and personal networks to entice potential customers to purchase specific products.
Promoters are motivated individuals who want to escape the traditional sales model. They may work part-time from a home office and typically don’t have direct contact with their clients.
Suppliers use affiliate marketing to enter markets where traditional sales are challenging due to logistics and/or expense e.g. international markets. Suppliers may also simply be looking for an online sales channel.
Sales transactions occur through a purpose-built affiliate broking system which interfaces the product Supplier and participating Promoter(s).
The affiliate broking system:
- Provides an online sales and payment system for products
- Tracks product sales for each promoter • Manages Supplier and Promoters payments
- Provides a forum for Suppliers to entice Promoters to sell their products
Already widespread in US & UK, affiliate marketing is emerging in Australia as a successful solution for both Promoters and product Suppliers.
Adelaide based Wallcann Rewards’ affiliate broking system has evolved based on their successful involvement in the global affiliate marketing scene over seven years.